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Under the corporate slogan of "Lifelong Commitment to Customers through Housing," the Misawa Homes Group carries out a wide range of CSR activities to ensure benefits to customers, shareholders, business partners, employees and all others who have any sort of relationship with our business activities. We strive to enhance management transparency and trustworthiness by positioning corporate governance as a vital management issue to ensure everyday compliance activities. We endeavor to implement speedy and appropriate management to maximize corporate value and increase profits to fulfill our economic responsibilities. It goes without saying we have to continue to work hard to increase customer satisfaction by delivering better quality homes to meet the changing needs of our society while reducing the impact on the environment.
Our CSR Concept
since 2017, Misawa Homes undertook a review of priority CSR issues and, in 2018, reconfirmed the level of expectations that stakeholders’ place on these 23 issues and their evaluation. The questionnaire survey was conducted between October 2018 and January 2019. In the months leading up to the survey, a number of natural disasters hit Japan, including torrential rain in July 2018, the Hokkaido Eastern Iburi Earthquake and Typhoon Mangkhut. The impact of these disasters heightened stakeholders’ expectations of our ability to address issue No.1 Develop ZEH,long-term quality housing and other low-carbon.recycling-oriented housing, No. 7—build safe, secure housing that is resistant to disasters and No. 11 Promote townplanning based on "Smart Wellness," "Smart City". and other concepts. Other issues earned about the same level of expectations as in the previous year. We will continue to confirm stakeholders’ expectations and selectively address priority CSR issues reviewed last year that have connections to the 17 SDGs adopted by the United Nations.
